Friday, March 24, 2006

The Birth and Death of Betty


Here's the thing. Once upon a time I had an idea. I thought it would be smart to start a business making custom-made desserts. Well, it was a great idea. In reality, I didn't have the experience to pull it off. But that's okay. Because I did the fun part - named it, designed the website, made some pretty pastries to photograph. They website still lives, even though I killed Cake Betty.

Last year I found Betty's brother, SweetCake. Darby is SweetCake's daddy: founder, owner, pastry chef. Darby has the know-how and experience to pull it off. That's why I go work for him when I have some time. He makes the pastries I always wanted to. It inspires me. I love going to that clean, well-equipped, organized kitchen and helping produce beautiful treats made the right way - from scratch, with quality ingredients. It makes me feel like the pastry chef I never was. It helps me keep my production skills up and puts me in a good mood. No drama, just friendly people making pretty little treats. Sweet, indeed.

6 Comments:

Blogger Matt Armendariz said...

Ok, one question: Why do you hold out on me? I mean, I'm slowly discovering all these things you do and I'm constantly amazed.

Wow.

6:11 PM  
Anonymous m said...

haha you can kill cakebetty but she comes back anyways.

11:41 PM  
Anonymous Cindie Flannigan said...

Beth, Beth, Beth! I don't remember ever seeing your Betty site. Did you design it?...silly question, forget I asked. It's so beautiful.

12:07 PM  
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